GetResponse: review, test, pricing and alternatives (2026)
Email marketing and automation, with an AI boost.
GetResponse — Email marketing and automation, with an AI boost. SMBs and creators managing newsletters and funnels in one place. Editorial rating: 4/5 (Recommended).
What is GetResponse?
GetResponse is an email-marketing veteran: the platform existed long before the AI wave, and that seniority shows in the breadth of its features. It's not a plain newsletter sender but an all-in-one — automated sequences, landing pages, forms, and even built-in webinars, a rarity in the category. The AI graft drafts subject lines and full emails from a few keywords, while the visual automation editor remains one of the most approachable on the market.
Its positioning is clear: against pricier giants, it offers excellent features-per-dollar for SMBs and creators who want to manage newsletters and funnels in one place, without stacking subscriptions.
The trade-off is the classic all-in-one one: every brick is good without being best-in-class. The editor can feel rigid, the AI sticks to short copy (subject lines, first drafts) rather than strategy, and the price climbs with the size of your contact list. An honest, well-priced choice to centralize your email marketing.
GetResponse review: our hands-on test
GetResponse
Official visual coming soon
An honest, well-priced email all-in-one. The AI saves real time on subject lines and first drafts.
GetResponse pricing
Indicative pricing (June 2026), subject to change — check the official site.
Pros and cons
Strengths
- Effective AI email generator
- Approachable visual automations
- All-in-one: landing pages, webinars
- Good value for money
Weaknesses
- Editor can feel rigid
- AI limited to short copy
- Price climbs with list size
Who is it for?
SMBs and creators managing newsletters and funnels in one place.
Use cases
GetResponse vs HubSpot
GetResponse in video
Frequently asked questions
- Is GetResponse free?
- GetResponse offers a free version, then paid plans (Free · $19/mo).
- Who is GetResponse for?
- SMBs and creators managing newsletters and funnels in one place.
- What are the alternatives to GetResponse?
- Alternatives to GetResponse include: HubSpot, Pipedrive, Copy.ai. Compare them to choose based on your needs and budget.
Best alternatives to GetResponse
HubSpot
The all-in-one CRM with Breeze AI throughout.
Pipedrive
The visual sales CRM, now AI-assisted.
Copy.ai
From copywriting to automated marketing workflows.